AI Insights · Timothy · June 2021
Hasbro Games: iOS Performance in UAE Q2 2021
In Q2 2021, Hasbro's top games on iOS in the UAE showed varied trends in downloads, revenue, and active users, with some apps experiencing significant fluctuations.
In the second quarter of 2021, Hasbro's top games on iOS in the United Arab Emirates exhibited diverse performance trends in terms of downloads, revenue, and active users. This data, provided by Sensor Tower, offers a detailed look at how each app fared during this period.
PJ Masks™: Hero Academy saw a notable fluctuation in weekly downloads, peaking at 1.9K in the week of April 26. However, the downloads dipped to as low as 68 in late May before climbing again to 1.3K by the end of June. Revenue for the app varied, with the highest weekly revenue reaching $50 in mid-April. Active users mirrored the download trends, peaking at 1.5K in late April and ending the quarter with 878 active users.
PJ Masks™: Moonlight Heroes experienced more stable weekly downloads, with a peak of 616 in late April and a low of 177 in late June. Revenue was relatively consistent, with a high of $27 in mid-April and mid-May. Active users saw a gradual decline from 1.2K in late March to 612 by the end of June.
World of Peppa Pig: Kids Games demonstrated steady weekly downloads, ranging from 225 to 398 throughout the quarter. The app's revenue peaked at $426 in late May, showing strong performance overall. Active users remained fairly consistent, fluctuating around the 1.6K mark.
My Little Pony Color By Magic had a moderate download rate, peaking at 741 in early April and reaching a low of 195 in early June before ending the quarter at 303. Revenue showed a significant spike in early May at $150, with other weeks generally ranging between $56 and $139. Active users remained stable, with a slight increase towards the end of the quarter, reaching 1.35K.
Scrabble® GO - New Word Game experienced varied weekly downloads, peaking at 529 in late April and dropping to 50 in mid-June. The highest weekly revenue was $540 at the end of May. Active users saw a decline from 1.2K in late March to 657 by the end of June.
These insights into the performance of Hasbro's top games on iOS in the UAE during Q2 2021 showcase the dynamic nature of the mobile gaming market. For more detailed analysis and data, visit Sensor Tower.
